Myntra launches Blink Go smartwatch with fitness tracking and heart rate monitor for Rs 4,199
“The Myntra Blink Go comes as a debut product from Myntra Wearable Platform”
Online fashion retailer Myntra recently acquired Bangalore-based consumer technology company Witworks to manufacture wearable products for its in-house brands. The brand today announced its own Myntra Wearable Platform and launched the debut smartwatch 
Myntra Blink Go. The newest wearable flaunts fitness tracking and heart rate monitor as its highlights.
The Myntra Blink Go has been equipped with a colour TFT display and is compatible with Android (5.1 and above) and iOS (10 and above). The wearable comes with a number of activity trackers including steps, distance, calories and sleep monitor. There is multi-tracker support as well, which lets users connect multiple devices to one account. Once connected, the app can automatically detect the switch between connected devices. Myntra has also included a Leaderboard feature, to challenge and compete with friends and family. The device also lets users set personal goals and reminders through the app. Other features include Bluetooth, water-resistance caller ID and find my phone, among others.
The Myntra Blink Go is slated to go on sale on the website starting June 22nd during the Myntra’s ‘End of Reason Sale’ till June 25th. During the sale period, the device will be available with a price tag of Rs 1,679, but Myntra is also letting users buy it already by paying Rs 199 extra. Post the sale, the price will go up to Rs 4,199. The Blink Go is being offered in Camo Silver, Camo Black, Pop Silver, Zig Silver, Zig Black and Pop Black colour options.
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