Easyfone STAR mobile phone designed for kids launched for Rs 3,490

“The Easyfone STAR mobile phone comes with a host of safety features to ensure the kid is safe as well as connected”

Easyfone — the handset maker backed by eNovus enterprise — has launched a unique mobile phone in India dubbed as the STAR. As unique as its design, the handset’s primary audience is kids, which it intends to keep safe as well as connected. It comes with a host of safety features, including a way to pre-configure numbers so that the child speaks to only known people.

More so, the Easyfone STAR doesn’t come with internet connectivity but has built-in GPS that will help parents to track their child. The handset also has a dedicated SOS key which allows children to seek help quickly in emergencies. It further comes with a unique pre-installed feature called ‘CareTouch’ that will enable you to configure all the important and critical settings only through the company’s website. 

Other features of the Easyphone STAR include “do not disturb” time windows and ways to remind and schedule study time, activities, B’days, etc. for children. 

Mr Rahul Gupta, the CEO and Co-Founder of the company, said, “We are extremely pleased to launch the Easyfone Star – India’s first phone for kids. It addresses the needs of parents who want a phone that helps their kids be safer and connected – but without the downsides that existing products offer. The Easyfone Star has been designed especially for children – essentially as a safety device. We will soon be launching more such products for children as well as others who have unique needs that existing products do not address.”

As for the pricing, the Easyfone STAR retails at Rs 3,490 and comes in five colour options. Moreover, the phone’s keypad can be personalised with pictures of contacts – thereby making it unique for every child. The phone is available for purchase from the company’s website and leading e-commerce platforms.

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